When was its more fun in the Philippines launched?
2012
Back in 2012, the Philippine government started a campaign that branded the country as a perfect destination for beach bums and dive lovers. The slogan “It’s More Fun in the Philippines” played a crucial role to educate people how fun it would be to visit the country.
What is the key concept of it’s more fun in the Philippines?
Filipinos are known for their fun-loving, kindhearted and hospitable nature. Generally speaking, locals are very friendly and helpful. They will make you feel right at home in the Philippines. Filipinos are also a musically inclined people.
Who initiated the it’s more fun in the Philippines?
David Guerrero
The slogan’s hashtag has drawn 4.3 million Instagram posts—which served as visual material for the new campaign. “There’s more engagement,” said David Guerrero, chair and chief creative officer of advertising firm BBDO Guerrero, who created the “It’s More Fun…” campaign.
What can I say about the slogan Its more fun in the Philippines?
‘Fun tayo’ Jimenez said, “Everything’s more fun in the Philippines. Planking more fun in the Philippines. Root canal more fun.” He added, “Simple truth is always what works best when you want to persuade someone. We promise only what we can deliver NOW.”
Why is more fun in the Philippines?
One thing that will make you realize its more fun in the Philippines is visiting its beaches with towering waves and rich marine life. Some people from across the world travel here just to feel the adrenaline rush from surfing the Philippine waters.
What are the 5 tourism slogans the Philippines had?
Tourism slogans
- Fiesta Islands Philippines.
- WOW Philippines (2002)
- Pilipinas Kay Ganda (2010)
- It’s More Fun in the Philippines!
- Experience the Philippines (2017)
Why is it more fun in Philippines?
One thing that will make you realize its more fun in the Philippines is visiting its beaches with towering waves and rich marine life. Some tourists make their way to the Philippines to train or get their diving licenses because of its tropical nature and reputation as a great vacation destination.
What makes Philippines unique in the world?
The Philippines is also home to world-renowned natural wonders like an underground river and rice terraces, incredible diving spots rich in biodiversity, colorful public transportation, unique cuisine, vibrant festivals that showcase its colorful culture, and friendly locals regarded as some of the happiest in the …
What is the background of the It’s More Fun in the Philippines campaign who is the creator or team behind it?
The man behind the campaign is David Guerrero, chairman and chief creative officer of BBDO Guerrero, which is the country’s most awarded advertising firm. Guerrero said the idea came during a diving trip, where he realized “how much more fun it is to be doing the same thing here than in another country.”
What is the unique marketing proposition of the slogan its more fun in the Philippines?
The slogan banks on two things, people and places. Filipinos are known for their sense of humor and their ability to summon it at will. They are a truly fun to be with. The campaign, however, wants to emphasize that going to the Philippines is even more fun.
What is the Philippines best known for?
The Philippines is known for having an abundance of beautiful beaches and delicious fruit. The collection of islands is located in Southeast Asia and was named after King Philip II of Spain. Here are 10 interesting facts about the Philippines. 1.
What country loves Philippines the most?
According to World Travel & Tourism Council, South Korea is the 1st largest visitors in numbers to Philippines. In the recent years, China-Philippines tension is quiet “cooling off”.